Media Relations - Press Releases | ATV Safety Institute

June 4, 2026

OHV Safety Week Helps Enthusiasts Get the Most Out of Their Summer

OHV Safety Week Helps Enthusiasts Get the Most Out of Their Summer IRVINE, Calif., June 4, 2026 — Summer is prime time for outdoor adventures, with […]

April 29, 2026

More Than Half a Million Dollars Awarded to OHV Initiatives Nationwide

Right Rider Access Fund to Support Access, Safety, and Trail Projects IRVINE, Calif., April 29, 2026 — The Right Rider Access Fund recently awarded $597,209 in […]

July 2, 2025

Free Off-Road Safety Tips Available to Encourage Fun, Responsible Recreation on Public Lands

IRVINE, Calif. July 2, 2025 — As off-highway vehicle enthusiasts across the country begin their riding season in earnest, the ATV Safety Institute, Motorcycle Safety Foundation, […]

June 24, 2025

Stop Massive Public Land Sales

To Our Powersports Community, The U.S. Senate is considering a proposal for sweeping sales of more than three million acres of public lands that we all share […]

May 17, 2025

Andria Yu Named Vice President of Communications for MIC and Industry Associations

Andria Yu named Vice President of Communications for powersports associations after nearly a decade leading media outreach efforts.

December 21, 2024

Powersports Industry Applauds Historic Legislation Expanding Outdoor Recreation Opportunities

IRVINE, Calif., Dec. 20, 2024 — The Motorcycle Industry Council, the Recreational Off-Highway Vehicle Association, and the Specialty Vehicle Institute of America commend this week’s bipartisan passage […]

August 1, 2024

Christy LaCurelle Selected as President and Chief Executive Officer of MIC, MSF, SVIA, and ROHVA

IRVINE, Calif., August 1, 2024 — The independent boards of the Motorcycle Industry Council, Motorcycle Safety Foundation, Specialty Vehicle Institute of America, and the Recreational Off-Highway […]

March 27, 2024

Specialty Vehicle Institute of America Elects New Board Chair, Reappoints Officers

IRVINE, Calif., March 28, 2024 — The Specialty Vehicle Institute of America’s Board of Trustees elected Marc-André Deschênes of BRP Inc., as Chair of the Board. […]

March 21, 2024

Spring into Gear with Free Dirt Bike, ATV, ROV Training in California

Off-Highway Vehicle Safety Week is March 23-31.

March 15, 2024

MIC, MSF, SVIA, ROHVA Appoint Interim Leadership
Scott Schloegel Named Acting President, CEO

IRVINE, Calif., March 14, 2024 — The boards of the Motorcycle Industry Council, Motorcycle Safety Foundation, Specialty Vehicle Institute of America, and the Recreational Off-Highway Vehicle […]

January 30, 2024

Powersports Associations Expand Government Relations Team

Don Amador to Lead Efforts in Western States IRVINE, Calif., January 30, 2024 — As the new Western States Representative, OHV icon Don Amador will […]

January 24, 2024

Erik Pritchard Stepping Down as President and CEO of U.S. Powersports Industry Associations

IRVINE, Calif., Jan. 24, 2024 — Erik Pritchard, president and CEO of the powersports industry’s leading trade and education associations – Motorcycle Industry Council, Motorcycle Safety […]

October 25, 2023

ROHVA and SVIA Off-Highway Safety Videos Available Now on MOTOTV

IRVINE, Calif., Oct. 25, 2023 — Thousands of powersports dealers nationwide will now be able to integrate off-highway safety videos into their programing on their MOTOTV […]

October 21, 2022

This is Off-Road Safety Week

Off-Road Safety Week runs through October 23, helping to increase public awareness about responsible OHV use during the autumn riding and driving seasons. This year’s theme […]

March 29, 2022

Specialty Vehicle Institute of America Elects 2022 Officers

IRVINE, Calif., March 29, 2022 – The Specialty Vehicle Institute of America Board of Trustees has elected a new slate of officers. Colin Miller of American Honda […]

October 13, 2021

Gearing Up for Off-Road Safety Week, October 16-24

IRVINE, CALIF., October 13, 2021 — Cooler autumn months are a big draw for enthusiasts, hunters, campers, and other adventurists to enjoy their ATVs, dirt bikes, […]

May 13, 2021

ATV Safety Week 2021 Is Here

IRVINE, Calif., May 13, 2021 – The ATV Safety Institute will provide free ATV Safety classes during ATV Safety Week, May 15-23, 2021. ASI is partnering […]

April 6, 2021

SVIA Re-Elects Officers

IRVINE, Calif., April 6, 2021 – The Specialty Vehicle Institute of America Board of Trustees re-elected Alexandre Borduas of BRP, Inc. as chair. The board also re-elected […]

November 9, 2019

Erik Pritchard New Chief Executive Officer and President of Powersports Trade and Safety Associations

IRVINE, Calif., Nov. 4, 2019 – Erik Pritchard has assumed the role of chief executive officer and president of the Motorcycle Industry Council (MIC), Specialty Vehicle Institute […]

July 31, 2019

Powersports Trade and Safety Associations Announce CEO Succession Plan

Tim Buche, current chief executive officer, to assume consulting role November 1 Erik Pritchard, current president of two associations, named to succeed as chief executive officer […]